CitizenMe
For many, age is just a number. For others, it’s a mindset that reflects every ounce of maturity and wisdom they’ve squeezed out of each passing birthday. Whatever your feelings…
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Why your personal data should be in your hands (or your back pocket) not floating in the cloud Your personal data is, well, personal. As more and more of our…
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On Monday, some of us CitizenMe peeps had the privilege of attending #PIE17, which was hosted by our friends over at CtrlShift. Being the newbie, it was my first time…
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It’s funny how often we revisit this question. There always seems to be tension between the ‘gut feeling’ or ‘preferred innovation methods’ of an entrepreneur/business while gathering customer insights. Part…
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What is a Net Promoter Score (NPS)? Your Net Promoter Score (NPS) is a growing customer metric. It gauges the quality of your product experience and the impact this has on…
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Facebook is more than a pastime for idle thumbs; it’s a multi-billion pound selling platform for brands of all sizes. Facebook gathers all the information you leave behind when you…
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Real, harmonious data sharing CitizenMe is passionate about enabling you to unlock the value of your data on your terms. This value can take many forms. In the current CitizenMe…
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I’ve been involved in a lot of discussions over the past few years about the effectiveness of digital marketing. Being critical of AdTech and related digital marketing ecosystems used to…
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Personal privacy and data protection is hitting the news big time at the moment, especially in Europe with the introduction of GDPR approaching in May 2018. Companies such as Google…
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When it comes to market research, one of the most important things to think about is sample size; considering how many people you need to survey/speak to in order to…
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