The CitizenMe Expert Network has landed!
Since we opened up the CitizenMe Exchange, we have seen more and more people start using the platform. But things just got even better! You can now also get access…read more
It’s funny how often we revisit this question. There always seems to be tension between the ‘gut feeling’ or ‘preferred innovation methods’ of an entrepreneur/business while gathering customer insights. Part…read more
I’ve been involved in a lot of discussions over the past few years about the effectiveness of digital marketing. Being critical of AdTech and related digital marketing ecosystems used to…read more
The survey is a valuable source of data and insight. However, in a 21st century digital economy, consumer research requires integrated data from different parts of people’s life. Businesses know this,…read more
The market research industry has been painfully slow at moving to mobile. For a long time mobile surveys have been the inferior sidekick to web surveys. In recent years, the…read more
Firstly, a big thank you to those of you who’ve come along to a focus group session recently! We’re getting ready to release the next stage of the platform and all of…read more
Once a year MindShare open up their office and run Huddle. It’s an eclectic and cosy digital media fair focusing on interaction with the latest interactive gadgets, issues and thinking.…read more