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Customer Research

Data Analysis
Data analysis: an introduction
 Data analysis: an introduction 600 442 Beth Hepple
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You may have sent out a really successful survey and received a ton of responses, but are a bit of a novice when it comes to data analysis. We’re here…

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Logic
How to personalise your survey using logic
 How to personalise your survey using logic 600 442 Beth Hepple
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A survey is a conversation between your brand and an individual. Like all good conversations you should try and keep that conversation personal and relevant to who it is you’re…

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Define Audience
Defining your audience for research
 Defining your audience for research 600 442 Ryan Garner
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When conducting research, defining your audience should be your first step. Knowing exactly who you want to speak to will make writing your questionnaire and setting your sample size much…

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