insights

Christmas Insight
And the best Christmas song is…
And the best Christmas song is… 1280 857 Beth Hepple

As our Citizens, you regularly share your thoughts with us via the app. When you complete those lovely light blue fun tiles, you can also see how your opinions compare.…

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Innovation and Market Research. Are they compatible?
Innovation and Market Research. Are they compatible? 1024 549 Ryan Garner

It’s funny how often we revisit this question. There always seems to be tension between the ‘gut feeling’ or ‘preferred innovation methods’ of an entrepreneur/business while gathering customer insights. Part…

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A small data approach to big insights (IIeX Talk)
A small data approach to big insights (IIeX Talk) 150 150 StJohn Deakins

The video is a talk given by our Director of Insights, Ryan Garner, at the Insight Innovation Exchange (IIeX) in Amsterdam recently. Here is his slide deck: Inside out insights: a…

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