private personalisation

Source: Midjourney. Prompt: Private Personalisation
Solving the 10 Common Problems with Customer Loyalty Programmes, with Private Personalisation
Solving the 10 Common Problems with Customer Loyalty Programmes, with Private Personalisation 763 414 StJohn Deakins

Digital customer loyalty and reward programmes have been an integral part of strategic marketing to foster brand loyalty and repeat purchases for decades. However, they’ve recently hit a roadblock. Traditional…

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Midjourney. Prompt: Surreal Cityscape of Personal Privacy: A futuristic cityscape, with buildings that morph into clouds and roads. In the foreground, a confident 40-year-old woman looks directly at the viewer, her gaze unwavering. She stands within a protective circle formed by vividly coloured app icons and logos of well-known digital brands.
Private Personalisation: 5 Ways Traditional Personalisation Becomes Truly, Personal
Private Personalisation: 5 Ways Traditional Personalisation Becomes Truly, Personal 769 529 StJohn Deakins

Upgrading the 5 common types of personalisation with ‘Private Personalisation’ Personalisation has been hailed as ‘the future of Marketing’ for decades now. It promises to enable businesses to develop intimate,…

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