Ask for more than more
Better data, business, and outcomes
Why sit on a pile of junk data? Ethical data is better data. It’s more accurate, honest, and valuable. Gain previously impossible insight by analysing combinations of downloaded app data, usage, lifestyle data, psychometric testing, sentiment analysis, and more. All shared ethically by real people and otherwise unreachable.
- Analyse 350+ existing data types or create bespoke new ones
- Combine Q&A, sentiment analysis, lifestyle data, app usage and more
- Deeper insight for enterprise and research organisations with less liability
Users share the benefits to build trust, loyalty, and drive deeper engagement
You have your audience
We have the tech to understand them
CitizenMe is an ethical data platform and research technology stack designed for the real world. Built for the future and tailored to your specific needs, it goes far beyond traditional market research solutions and data management tools. Smart enough to find otherwise impossible insight in complex data. Simple enough to hit the ground running.
- Research and testing from simple Q&A to advanced prototyping
- Advanced AI analysis all done on user devices with edge computing
- Integrate our tech into your existing user bases, solutions, and data lakes
- Ditch the data entry and keep your teams results focused with streamline tools
Illuminating insight
Without the shadow cast by the cloud
Data strategy, legislation, and personal habits are all changing. It’s time to change with them. That’s why our research technology combines privacy by design, edge computing, and zero party data for data strategy with more humanity. Ethical data provides deeper insights without the compliance headaches. Meaning less liability and more opportunity.
- Privacy by design with all data fully permissioned by your users
- No cloud to leak. No databases to hack. No personal info held
- Future proof good data practice that builds trust and brand loyalty
- Designed to go beyond current compliance legislation and limit liability
The CitizenMe app and marketplace technology has already made an impact in the short time it has been employed by the DWP. The 360º zero-party data is fostering unique opportunities for the important research taking place in the digital space and CitizenMe’s the fast turnaround and quantitative results are proving vital in this transformational space. Teams are already reporting hundreds of responses within a few days. We have collaborated with them on a number of features such as voucher banks and methods to improve the quality data for in depth research which has been invaluable to our projects.
The team at CitizenMe is so focused on helping client needs and is really helpful. The platform for self-programming surveys is second to none and they have a great innovative offering in their digital behavioural data lead for Consumers where one can find more than demographics but also really digital behaviour which makes them truly innovative in the marketplace. Their tools and App are very innovative and simple to use and offer great insights and allows one to commission and manage surveys end to end seamlessly and easily. A great partner in research for us here at AMVBBDO.
CitizenMe’s platform gave us – with both rigour and incredible speed – a fresh and valuable understanding of our existing and opportunity shoppers. The segmentation created as a result of their data was immediately effective in unlocking new opportunities with our partners and within our own business. Knowing we can then re-engage these segment communities any time we need to is a very exciting prospect moving forward.
We’re delighted to have partnered with CitizenMe. We see them as a core partner in our growth strategy in the coming years. They are helping us with the basics like quick responses NPS and more in depth customer communities. All this gives us instant insight and quick access to our customers in a mobile native way.
The technology, data and expertise at CitizenMe has helped us shape our product strategy. We aim to transform our customer’s relationship with money and we can only do that if we understand the full picture of our customers lives. Integrated data and an outcome driven approach is at the heart of our success.
We believe in a consumer centric personal data approach that gives customers control of their personal data. CitizenMe and Innogy Innovation Hub share the same vision! We see that CitizenMe is one of the first to have developed a consumer centric personal data platform with direct and real benefits for both the consumer and participating businesses.
The future is here
Tailor made for you today
Embracing the future of data strategy and management is about more than future proofing your business or organisation. It’s about what’s possible today. So whether you’re looking to pioneer new research or out-compete your competitors, it’s time to make a positive change.