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gdpr data protection
GDPR: the phrase of 2018, we look at the data protection regulation basics
 GDPR: the phrase of 2018, we look at the data protection regulation basics 1280 853 Beth Hepple
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Walking through Covent Garden yesterday, while upping my daily step count, I overheard a snippet of a phone call between an exasperated businessman and what I can only assume was a…

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Data servers
Centralised silos, hack magnets and our personal freedom
 Centralised silos, hack magnets and our personal freedom 800 531 StJohn Deakins
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How much is an Indian citizen’s personal identity worth? Well, after the Indian identity system (Aadhaar) hack last week, it appears to be around £6 ($8) per citizen. The Aadhaar…

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The CitizenMe Expert Network has landed!
 The CitizenMe Expert Network has landed! 1346 748 Beth Hepple
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Since we opened up the CitizenMe Exchange, we have seen more and more people start using the platform. But things just got even better! You can now also get access…

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CitizenMe at #PIE17
 CitizenMe at #PIE17 3447 2415 Beth Hepple
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On Monday, some of us CitizenMe peeps had the privilege of attending #PIE17, which was hosted by our friends over at CtrlShift. Being the newbie, it was my first time…

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Innovation and Market Research. Are they compatible?
 Innovation and Market Research. Are they compatible? 1024 549 Ryan Garner
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It’s funny how often we revisit this question. There always seems to be tension between the ‘gut feeling’ or ‘preferred innovation methods’ of an entrepreneur/business while gathering customer insights. Part…

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Why AdTech is down a rabbit hole and how to climb back out
 Why AdTech is down a rabbit hole and how to climb back out 1000 748 Ryan Garner
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I’ve been involved in a lot of discussions over the past few years about the effectiveness of digital marketing. Being critical of AdTech and related digital marketing ecosystems used to…

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Artificial Intelligence: Winning Vs Humanness
 Artificial Intelligence: Winning Vs Humanness 480 294 StJohn Deakins
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Do you care about winning?  It turns out that Artificial Intelligence does too. Google DeepMind has discovered that in highly competitive situations, the more intelligent an AI becomes the more aggressive it’ll…

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5 ways to improve survey UX
 5 ways to improve survey UX 1024 682 Josh Hedley-Dent
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We believe that the future of a thriving market research industry is one based on putting the participant user experience first. At CitizenMe we think about, and design, our product…

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The power of integrated digital data: a study of UK challenger banks
 The power of integrated digital data: a study of UK challenger banks 150 150 Josh Hedley-Dent
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The survey is a valuable source of data and insight. However, in a 21st century digital economy, consumer research requires integrated data from different parts of people’s life. Businesses know this,…

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mobile optimisation
We need to talk about mobile optimisation
 We need to talk about mobile optimisation 1024 683 Josh Hedley-Dent
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In case anyone’s just waking up from a nap spanning back to the mid 00’s, a quick recap: mobile is kind of a big deal. More people globally now own…

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mobile market research
If your market research is not mobile it’s not representative
 If your market research is not mobile it’s not representative 1024 680 Ryan Garner
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The market research industry has been painfully slow at moving to mobile. For a long time mobile surveys have been the inferior sidekick to web surveys. In recent years, the…

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Newsletter: data disrupting marketing
 Newsletter: data disrupting marketing 1024 689 Ryan Garner
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Last Friday we launched a newsletter covering disruption and innovation in the data economy. Here is our first issue. We probably won’t publish each newsletter as a blog post this is…

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