Business blog

AI, CitizenMe and You – Part 6: Can it reason?
AI, CitizenMe and You – Part 6: Can it reason? 3000 2000 StJohn Deakins

AI, CitizenMe and You – Part 6: Can it Reason? This is the big one. Machine Learning makes decisions based on patterns that it finds in large amounts of data.…

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AI, CitizenMe and You – Part 4: Can it move?
AI, CitizenMe and You – Part 4: Can it move? 150 150 StJohn Deakins

If a machine can move by itself without help, and moves based on what it can see, feel and hear around it (i.e. not on a pre-programmed route or a…

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AI, CitizenMe and You – Part 2: What Exactly is AI?
AI, CitizenMe and You – Part 2: What Exactly is AI? 300 168 StJohn Deakins

AI, CitizenMe and You. Part 2: What Exactly Is AI (Artificial Intelligence?) So what Exactly is AI (Artificial Intelligence)? Firstly – AI is *not* this: Credit: Terminator (1984) And AI…

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AI, CitizenMe and You: Introduction
AI, CitizenMe and You: Introduction 1280 720 StJohn Deakins

We are all now digital citizens: humans connected through a digital world. Our mission at CitizenMe is to empower all of us Citizens with the true value of our own…

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mental health header
Can We Trust Brands With Our Mental Health?
Can We Trust Brands With Our Mental Health? 608 331 StJohn Deakins

Why this question? Mental health is finally starting to be talked about openly. The energy added by recent celebrity, and royal, sharing of their personal challenges, has helped many sufferers…

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The human brain
How to include and analyse psychometrics in your research
How to include and analyse psychometrics in your research 1280 960 Alexia Keller

Focus: OCEAN Big 5 Model Psychometrics is the study of human behaviour, by going beyond the who to understanding the why. As mentioned in our previous blog, psychometric profiles are…

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Time Square
How We Help Advertising Agencies Win
How We Help Advertising Agencies Win 640 421 Alexia Keller

Unlocking Deeper And Richer Data On Key Audiences Our Approach In the world of advertising competition is tough and standing-out requires a cut-through point of difference. These points of difference…

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MeData Wheel CitizenMe
What is MeData?
What is MeData? 1546 1838 Alexia Keller

Discover the science of MeData Personal data can be explained as a jigsaw puzzle, comprised of thousands of unique, but necessary pieces. Each individual piece, on its own, will contain…

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A Solid Welcome To Tim Berners Lee from All Of Us At CitizenMe
A Solid Welcome To Tim Berners Lee from All Of Us At CitizenMe 961 797 StJohn Deakins

This weekend Sir Tim Berners Lee posted One Small Step…, announcing the commercialisation of SOLID, a personal data store concept that he and a team at MIT Labs have been working…

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Data is Water 3: Water is pure (oil is processed)
Data is Water 3: Water is pure (oil is processed) 2141 1729 StJohn Deakins

People say that our data is “the new oil” but in reality crude oil is, well… crude. It’s not usable in it’s natural state so we refine it, ‘crack’ it and…

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Ripping It Up
Ripping It Up 991 622 StJohn Deakins

The Transcript from StJohn talking on the RipItUp – Start Again | Episode 1 yesterday.  A new monthly TV show from Disruptive.Live about Entrepreneurs who are reinventing marketplaces with technology. I love the…

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Data is Water 2: Water is abundant (oil is scarce)
Data is Water 2: Water is abundant (oil is scarce) 1065 1041 StJohn Deakins

At the end of 2017 I posted Data Is The New Water in the Huffington Post. The way that we frame our language about ‘humans and data’, our new digital…

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